Press releases that won't be binned...
Having spent the first part of my career working in media and the latter part in advertising and PR, I have a unique perspective on what both parties aim to achieve with a press release.
I am always keen to get to the heart of your story so you can share it with the world.
Articles that won't get skimmed...
As a major daily consumer of online content, I have one simple belief: If it's not interesting, engaging, helpful or insightful, then no one is going to read it.
The great headline and story angle is there. We just need to find it.
Web copy that won't get skipped...
Web content shouldn't only be SEO-friendly. I believe it needs to have personality, be concise and engaging and sell the hell out of the product, business or project.
Let me play with your website words...
Blog posts that drive clicks...
Great blog post writing is a combination of structure and messaging. Combine with a sprinkle of SEO keywords and you've got a recipe for clicks.
Brand Content that sticks...
I've worked with big brands to create campaign communication strategies and content that is engaging, memorable and ensures the end-consumer knows exactly what to do.
I can also do...
Influencer Briefing and Content Creation
Brochure, leaflet and other physical copy requirements
Events & Public Relations Briefing
Email & Newsletter Content